Pure

Developing the conceptual premium juice brand Pure, I designed the full visual identity, including the packaging, primary 3D assets, and animation from scratch.

To achieve high-detail photorealism, the raspberries utilize procedural modeling through modifiers and particle systems, ensuring a unique look for each berry. The result is a clean, technical showcase of high-fidelity 3D product visualization.

Created/rendered in Blender, Illustrator, Photoshop, and edited in Premiere.